The state in a nutshell
Wisconsin, located in America's heartland, is a four-season travel destination offering both urban and rural vacations. Ranked a top travel spot in the United States, Wisconsin owes much of its popularity to its natural beauty, with two Great Lakes, Superior and Michigan, and the world’s most famous river, the Mississippi, as well as 15,000 inland lakes.
Forty percent of the state is forested land, with 43 state parks and 11 state forests providing plenty of outdoor recreation. Wisconsin’s also been described as having the best natural golf course landscape in the country.
In spring and summer, travelers enjoy water-related activities, including fishing, sailing and canoeing. Fall is the time for “colorama,” when the leaves turn colors and the entire state offers spectacular scenic touring. Winter features ample cross-country and downhill skiing, festivals, sled dog races, sleigh rides and snowmobiling.
Milwaukee, a city of 600,000 on the shores of Lake Michigan, offers great cultural diversity, reflected in its many performing arts groups, professional sports teams, ethnic festivals, nationally acclaimed zoo and natural history museum, fine restaurants and diverse shopping opportunities. Madison is the state’s capital and the location of the University of Wisconsin. The stately Capitol building, beautiful campus and bustling university atmosphere make this city, bordered by lakes, an appealing destination.